(MINNEAPOLIS, MN - April 17, 2024) – The Fitness Business Association (FBA) proudly welcomes Fitness On Demand (fitnessondemand247.com) as its newest Silver Sponsor, signifying a strategic alliance aimed at enhancing resources and support for fitness professionals worldwide. Josh Leve, founder and CEO of the FBA, hails the partnership, stating, "We're thrilled to have Fitness On Demand join us as a Silver Sponsor. Their commitment to innovation and accessibility aligns perfectly with FBA's mission to empower fitness businesses. Together, we're poised to make a significant impact on the i ..read more

In the modern marketing landscape, content is a primary driver of engagement, reach, and overall impressions for fitness facilities. That said, developing, creating, and consistently delivering high-quality content can be time-consuming for many studio owners. Because of this perceived burden of commitment, many just choose to refrain from participating or applying minimal effort to their content curation ..read more

The last several articles I’ve written have focused on emerging trends in the fitness industry. We have talked about holistic health, community consciousness, and hybrid gyms. We did an entire article devoted to building a Community-Oriented Fitness Business. Prior to that we did several articles on Bio-hacking where we looked at nutrigenomics, do-it-yourself biology, body hacking and several more interesting developments in our industry ..read more

When it comes to marketing and websites, it’s common knowledge that content is king these days, especially when trying to bump your organic search engine rankings. But before you go into hyperdrive with a blog, you will want to investigate your “why,” “who,” “what,” and “how” when it comes to content, as well as the efficient utilization of your efforts in blogging ..read more

The last three years since the COVID disaster have seen some amazing, radical changes in the fitness industry. Club owners, rather than folding under the significant weight of club shutdowns and health mandates, responded by finding new and better ways to present their clubs and utterly change the industry ..read more

As a fitness professional, you carefully plan out every workout for your clients. As an entrepreneur, every equipment purchase or marketing effort is carefully calculated. We know how detail-oriented you can be, but sometimes accidents slip through the cracks when we least expect it. Just one accident could cost you thousands in medical bills, lawsuits, or property damage. Without insurance, you would be expected to pay out of your own pocket ..read more

Recently, the move in the fitness industry has been away from the lone-wolf model. This is the fitness club where you check in, you see one or two people that you know, you look around until you find your trainer and you work out. Or you just go to your favorite machine and climb on ..read more

(MINNEAPOLIS, MN - March 27, 2024) – The Fitness Business Association (FBA) proudly announces the addition of Zen Planner a division of Daxko to its esteemed roster of Gold sponsors. This strategic collaboration signals a commitment to advancing the fitness industry through cutting-edge technology and solutions that empower fitness businesses to thrive. Josh Leve, Founder and CEO of the Fitness Business Association, commends the partnership, stating, "We are delighted to welcome Zen Planner as a Gold sponsor. Their dedication to providing innovative solutions aligns seamlessly with FBA's ..read more

(MINNEAPOLIS, MN - February 27, 2024) – The Fitness Business Association (FBA) proudly announces a transformative partnership with The OUT Foundation as they join forces as a Bronze sponsor. This collaboration signifies a shared commitment to fostering inclusivity, diversity, and promoting health and wellness within the fitness community. Josh Leve, founder and CEO of the Fitness Business Association, commends the partnership, stating, "Welcoming The OUT Foundation as a Bronze sponsor is a significant step forward for FBA. Their dedication to inclusivity and community resonates with our ..read more

(MINNEAPOLIS, MN - March 7, 2024) – The Fitness Business Association (FBA) proudly announces the outstanding success of its SUCCEED! Virtual Conference (fbasucceed.com), which concluded its latest edition with nearly 2,000 attendees.  With higher engagement rates and captivating keynote speakers such as Randy Hetrick, Chairman of TRX and CEO of OutFit, the conference has set a new benchmark in virtual events. This success underscores the growing significance of virtual conferences and positions FBA and SUCCEED! at the forefront of the industry ..read more