Horace Dediu: Is Apple Done With Mobility?
Ride On! by Micromobility Industries
by Oliver Bruce and Horace Dediu
3w ago
Apple is reportedly exiting the car industry, focusing instead on software and mobility services. The company's decision is driven by the challenges and complexities of the automotive industry, including high costs, long product cycles, and difficulty in making significant contributions. Apple's future in mobility may lie in micromobility and smart accessories for vehicles. ? Apple's decision to exit the car industry is not surprising given the challenges and complexities associated with building and selling cars. The company's strengths lie in software and user experience, which may be better ..read more
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The State of the Micromobility Review Market
Ride On! by Micromobility Industries
by Oliver Bruce and Horace Dediu
1M ago
On this episode of Ride On! we are talking with Tyson Roehrkasse, the Chief Reviewer at our sister company, Ride Review. Tyson has been with us now for around 4 months and comes from a tremendous background in electric bike reviews, with the majority of his time spent working with Electric Bike Review, the OG of the ebike review space.  Highlights: - ? Reviews play a crucial role in the success of small electrical vehicles, with online reviews impacting pre-orders, investments, and revenue. - ? The importance of local dealers and retailers in providing better customer experience and serv ..read more
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The History of the US Bike Business with Arnold Kamler, CEO of Kent International
Micromobility
by Oliver Bruce and Horace Dediu
3M ago
Arnold Kamler, CEO of Kent International, discusses the evolution of his family's three generations of the bicycle business from its inception in 1906 to the present day. The journey includes the transition from retail to wholesale, adapting to market trends like racing and mountain bikes, overcoming challenges during the financial crisis and COVID-19, manufacturing in the US, moving it to Europe, then to Chin and then back to the US all the while remaining resilient in a dynamic industry that has now gone electric. Timeline: ? 1906: Arnold's grandfather arrives in the U.S. and opens up his f ..read more
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Bird Goes Bankrupt. What Company Will Blink Next?
Ride On! by Micromobility Industries
by Oliver Bruce and Horace Dediu
3M ago
In an emergency podcast episode of Ride On!, James Gross and guest Prabin Joel Jones discuss the Chapter 11 bankruptcy of Bird, one of the high flying shared micromobility companies over the last 5 years.. They delve into the financial challenges and strategic missteps of Bird and other companies in the shared micromobility space, considering the broader implications for the industry. They then turn their attention to how you could build a shared micromobility company today and the opportunities that are now present as capital and some of the existing industry heads for the exit.  ..read more
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The Story of Upway and Their Plan to Help You Sell or Buy a Used Electric Bike
Ride On! by Micromobility Industries
by Oliver Bruce and Horace Dediu
3M ago
Oliver Bruce is back for this episode! Upway is an innovative company in the e-bike marketplace, specializing in the refurbishment and resale of electric bikes. Founded in 2021 and headquartered in Paris, France, Upway has made significant strides in the e-bike industry. Toussaint Wattinne, the CEO and co-founder of Upway, along with co-founder Stéphane Ficaja, have backgrounds in leading roles at Uber Eats, bringing their expertise in tech-driven business models to the e-bike industry. The company is notable for refurbishing and certifying a vast array of electric bikes, offering customers a ..read more
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Melvin Lian of Voro Motors discusses moving to Los Angeles after Singapore shut down his business
Ride On! by Micromobility Industries
by Oliver Bruce and Horace Dediu
3M ago
Melvin Lian is the Founder and CEO of @VoroMotors . He discusses his company's journey, from its beginnings in Singapore to its current base in Los Angeles. Melvin detailed the challenges he faced in Singapore, including strict regulations that culminated in an overnight ban on scooters. Melvin also talks about the company's innovations in seated scooters, its distribution of Kaboo and Dualtron scooters, as well as its own EMOVE line of vehicles. Highlights - ? Melvin Lim, founder and CEO of Voro Motors, explained how the firm began in Singapore due to the city's need for convenient and portab ..read more
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Sharing the Road with Robots w/ Ed Niedermeyer and Waymo
Ride On! by Micromobility Industries
by Oliver Bruce and Horace Dediu
4M ago
With more Americans dying in car crashes than at any point since the 1970s, the data increasingly shows robotaxis make cities safe for micromobility. Edward Niedermeyer talks to @Waymo about how AVs can help eliminate the dangers of human driving, at Micromobility America 2024. Highlights ? The panel discusses the progress and ongoing evolution of road sharing in San Francisco, noting the city's move towards being more cyclist-friendly. ? The guests all share their individual experiences as cyclists around San Francisco, highlighting the importance of infrastructure and social norms for cyclis ..read more
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FDNY, CPSC, USDOT: Electric Bike/Scooter Batteries, Fires, Deliveries and Safety: What Are the Real Issues?
Ride On! by Micromobility Industries
by Oliver Bruce and Horace Dediu
4M ago
At Micromobility America 2023, policymakers and fire-safety experts discuss why li-ion batteries in ebikes and scooters are suddenly catching on fire and how cities can minimize the risk - Panelists include Tristan Brown, Deputy Administrator of the Pipeline Hazardous Material Safety Administration (PHMSA), Jason Levine, the Executive Director of the Consumer Product Safety Commission (CPSC), and Laura Kavanagh, the FDNY Fire Commissioner. - The discussion focuses on the challenges and safety concerns related to lithium-ion batteries in micromobility vehicles, particularly in densely populated ..read more
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Solé Bicycles from College Fixie in the Dorm Room to their New Electric Lineup
Ride On! by Micromobility Industries
by Oliver Bruce and Horace Dediu
4M ago
Fresh off Micromobility America, James Gross talks with Jimmy Standley, the Co-Founder and CEO of Solé Bicycles. Solé Bicycles was founded in 2009, with the initial concept being a class project to create affordable bicycles, specifically aiming for a price tag of $200-$300. They subsequently won an Alibaba business plan competition, and used the $25,000 grant won to create their first product. They sold their products directly to customers, offering a high-quality product at a competitive price. They used the Shopify platform early on, and utilized digital marketing strategies on platforms su ..read more
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⚡️Swifty Scooters: Micromobility America Startup Award Winners and their newest scooter, the G500
Ride On! by Micromobility Industries
by Oliver Bruce and Horace Dediu
5M ago
Meet Jason and Camilla Iftakhar of Swifty Scooters. Swifty Scooters is an innovative micromobility company that specilizes in foldable and portable scooters for adults. James Gross talks with Jason and Camila about winning the Startup Awards at Micromobility America 2023 and their brand new electric Scooter, the G500. You can see their Startup Awards pitch here: https://www.youtube.com/watch?v=dRKQrqI04mM Highlights of the Talk ? Swifty Scooters are powered by a LFP (lithium ferrophosphate) battery that can cover a range of 25km and assure the rider that these batteries won't catch fire in or ..read more
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