believing in yourself, and letting your audience get to know you, including why running a business is like working out, understanding that if you want something badly enough –you’ll show up every day for it, why the micro-moments matter when it comes to up-leveling your business, the importance of building that know-like-and-trust factor, and why consistent content can encourage your audience to act on their feelings and invest in you! Plus, so much more. Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430 ..read more

In today’s episode of Em’s Gems, I talk about how to grow your business through quarterly reflections, including understanding what worked, what didn’t, and what to double down on, why there is always room for improvement —no matter how great your quarter was, the importance of creating quarterly content that reflects you and your business, how to come up with different types of content for next quarter, and how to unpack what is repeatable in your messaging, in your income, your relationships, and more! Join Em’s next livestream every Friday in her free Facebook group. You can ask her questio ..read more

In today’s episode of Em’s Gems, I am talking about how creating intentional content changed my business for the better, including why showing up consistently is key for a successful launch, the different types of content you can create to connect with your audience, why success it’s about us going first rather not waiting for people to come to you, how to build visibility without creating double the amount of work, how to let go of that chasing and energy, and examples of content prompts to get you started! Join Em’s next livestream every Friday in her free Facebook group. You can ask her qu ..read more

In this episode of Em’s Gems, I am talking about how to own your unique selling point as a coach, including the intricacies of building a solid financial model, why the foundation for your 3, 6, or 12 month package needs to be well thought out, how to help your clients think long term, and why you need to unpack the real reasons behind why you’re setting up your offers the way you are, plus so much more! Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510 DM ME ON INSTAGRAM: https://www.instagram.co ..read more

In today’s episode of Em’s Gems, I am unpacking how to sell your offer to a cold audience, including why you should communicate the value of your offer long before you start selling it, the importance of showing your audience behind the scenes workings of your offer, how I wrap up problem awareness content for my audience, how to encourage empowerment when discussing your offer, why I like to simplify the content creation, and why Instagram is a potent, fast-paced platform (and how to take advantage of it).  Join Em’s next livestream every Friday in her free Facebook group. You can ask he ..read more

In today’s episode of Em’s Gems, I am talking about the value of mentorship and how mentors can support business and personal growth, including what the difference is between mentorship and coaching, how powerful, active conversations with a mentor can impact your business growth, why they care about your growth as a person, a leader and CEO, and why I like to compare mentors with romantic relationships –plus so much more! Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510 DM ME ON INSTAGRAM: https ..read more

In today’s episode of Em’s Gems, I talk about how to set your business and content up for success in 2024, including what I am shifting in my messaging for 2024, how to build out a presale and set up early bird pricing for your programs, my top tips for selling spots for your private coaching, the importance of understanding your client and reflecting that in your messaging, why content is everything, and more! Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups/380383430629510 DM ME ON INSTAGRAM: https://www.instag ..read more

In today’s episode of Em’s Gems, I am talking about the energy behind being an entrepreneur and running a successful business, including why your energy matters (and how to protect it), the importance of creating your version of ‘having it all,’ why you need resilience and courage to be an entrepreneur, how practicing what you preach will build your authority, why I don’t believe everyone isn’t meant to be an entrepreneur, and why being financially secure and feeling fulfilled are two very different things. Plus so much more! Join Em’s next livestream every Friday in her free Facebook group. Y ..read more

In today’s episode of Em’s Gems, I am talking about how to successfully create and promote content for your masterminds (or any other offer!), including suggestions for posts and IG Stories that will support your sales, why problem awareness type of posts in your feed will help your audience identify their issue quickly, capitalizing on the power of proximity in the mastermind space to educate your audience, why sharing your experience with the problem your audience faces is valuable, how to build credibility and authority over video (aka IG Stories), plus my best content strategies to help se ..read more

In today’s episode of Em’s Gems,  I am unveiling some behind-the-scenes things I realized from moving through my recent Birthday Bash offers, including what people actually want to hear about during a launch, why you need to find out what’s holding someone back before you sell to them, understanding that your content isn’t going to apply to everyone, and why breaking down the process of your offer helps create a customized experience for your customers.  Join Em’s next livestream every Friday in her free Facebook group. You can ask her questions LIVE! https://www.facebook.com/groups ..read more