TORONTO, Ontario – July 20, 2023 – Toyota Canada Inc. (TCI) was honoured today with four 2022 Vincentric Best Fleet Value in Canada Awards™, with electrified models leading the way. The Vincentric Best Fleet Value in Canada Awards™ recognize specific vehicle and trims that offer the lowest total cost of ownership when compared with 24 different lifecycle cost scenarios. Toyota was honoured with four Best Fleet Value in Canada Awards award in the “Compact”, “Mid-Size”, “Mid-Size SUV”, and “Full-Size ½-Ton Pickup.” “Toyota Canada is honoured to be th ..read more

  July 17, 2023 (Edmonton, AB) – Edmonton International Airport (YEG) is proud to announce 100 Toyota Mirai hydrogen fuel cell electric vehicles (FCEVs) will soon be on Alberta’s roadways thanks to an innovative partnership with Toyota Canada. This initiative will reduce carbon emissions and contribute to YEG’s goal of being net-zero by 2040. As a key development in Alberta’s clean fuels journey, this will be the first fleet of hydrogen-powered zero-emission vehicles in Alberta. "This is a monumental day for the Edmonton Metro Region. YEG is proud to bring together companies from ar ..read more

  45th Anniversary Special Edition headlines four-grade lineup Special Edition available in exclusive Plasma Orange Now on sale with starting MSRP of $58,010 TORONTO, Ontario (July 13th, 2023) – The Toyota GR Supra traces its heritage back to the Celica Supra of 1979 and over the past four and a half decades it became a name associated with legendary sports performance. To celebrate, Toyota is offering Canadians a limited production Toyota GR Supra 45th Anniversary Special Edition – one of four exhilarating GR Supra models in the 2024 lineup. “The GR Supra is a masterpiece of design ..read more

  TORONTO, Ontario (July 12, 2023) – Colour speaks to us. It evokes emotions, stimulates senses and paints our world with shades of meaning. In the realm of automotive design, colour is a language that whispers tales of adventure. A crucial thread in the fabric of vehicle identity, colour visually weaves together design, performance and customer appeal. And for Toyota’s Calty Design Research team, the TRD Pro signature colour developed for each model year tells a unique story of artistic vision and the relentless pursuit of innovation. Here’s a peek behind the scenes of the vibrant ..read more

TORONTO, Ontario – July 6, 2023 – Electrified vehicles again led the way for Toyota Canada Inc. (TCI) sales in Q2, representing 44.5% of overall sales, or 28,022 units. Both Toyota and Lexus divisions saw record electrified vehicle uptake during Q2. Electrified vehicles represented 52.8% of overall Lexus units sold in Q2 2023, led by sales of the made-in-Canada NX Hybrid and RX Hybrid. Q2 also marked the start of sales for the brand’s first battery electric vehicle (BEV), the Lexus RZ. Electrified vehicles also represented 43.1% of overall Toyota brand units sold in Q2, led by quarte ..read more

  TORONTO, Ontario (July 6th, 2023) – With 65 years of heritage, you can choose to slow down or reinvent yourself. We chose the latter. Stay tuned for more updates. About Toyota Canada Inc. Toyota Canada Inc. (TCI) is the exclusive Canadian distributor of Toyota and Lexus vehicles. Toyota has sold over six million vehicles in Canada through a national network of 287 Toyota and Lexus dealerships. Toyota is dedicated to bringing safety, quality, dependability and reliability to the vehicles Canadians drive and the service they receive. TCI’s head office is in Toronto, with regional of ..read more

TORONTO, Ontario – June 30, 2023— Now in it’s ninth year, the 2023 Gustavson Brand Trust Index (GBTI) has named Toyota Canada as the most trusted automotive brand in Canada, and one of the top five most trusted brands overall. GBTI is a significant research study established in 2015 that explores consumer trust, the factors influencing it, and the brands that excel in building trust. This year, GBTI featured 407 national and global brands across 33 categories. A survey of 13,188 Canadian consumers was conducted between January 10 and April 25, 2023. “Toyota has built a brand that’s clearly tr ..read more

  TOYOTA GAZOO Racing Announces GR Supra, GR86, and GR Corolla Special Editions for Model Year 2024 GR Lineup GR Corolla Circuit Edition Available in an Attention-Grabbing Blue Flame Colour Circuit Edition Adds Weight-Saving, Forged Aluminum 18-inch Wheels Forged Carbon Fiber Roof, Large Rear Spoiler, and Black Exterior Accents Add to Hot Hatch Style Blue Accents on Shift Knob and Interior Stitching along with Standard JBL® Premium Audio Chassis and Duct Enhancements Across GR Corolla Lineup for Added Stability TORONTO, Ontario (June 21, 2023) – The Toyota GR Corolla keeps bringi ..read more

  TOYOTA GAZOO Racing Announces GR Supra, GR86, and GR Corolla Special Editions for Model Year 2024 GR Lineup GR Supra 45th Anniversary Edition Pays Tribute to Custom MkIV Supra Available in Plasma Orange and Limited to 45 Units for Canadian Market Aggressive Style with Oversized, Manually Adjustable Rear Spoiler Matte-Black Finished Wheels, Black GR Brake Calipers, and Black Supra Side Graphic Standard 6-Speed Manual Transmission TORONTO, Ontario (June 21, 2023) – For over four decades the Toyota Supra has earned a reputation as an icon among sports car enthusiasts. From its fir ..read more

  TOYOTA GAZOO Racing Announces GR Supra, GR86, and GR Corolla Special Editions for Model Year 2024 GR Lineup GR86 Sports Coupe Celebrates 40 Years Since AE86 Launch with a Special TRUENO Edition, limited to 50 units in Canada AE86-Inspired Two-Tone Black Hood and Side Panel Graphic Paired with Halo or Track bRed colours Upgraded Performance Package with SACHS® Dampers and Brembo ® Brakes Active Safety Suite Now Standard on Manual Transmission Equipped Models TORONTO, Ontario (June 21, 2023) – Toyota is bringing a double dose of pure driving delight to the GR86 for the 2024 model ..read more