IBM Telecom, Media and Entertainment Blog
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The IBM Telecom, Media and Entertainment Blog provides strategic business insights, news on emerging technologies and industry trends for executives in Telecommunications, Media and Entertainment. Wherever you are in the digital transformation journey, either seeking insights to developing personalized customer experiences, or redesigning your infrastructure, or looking to create new market..
IBM Telecom, Media and Entertainment Blog
4y ago
Internet technologies have resulted in a proliferation of streaming video platforms, offering consumers an alternative to broadcast and cable TV and posing a major threat to those traditional industries. Subscription streaming services are all the rage now. It gives consumers more options than ever, with an array that includes OTT players (e.g., Netflix), major movie studios (e.g., Disney), cable companies and television networks (e.g., CBS All Access) and telecom operators (e.g., AT&T’s WarnerMedia streaming platform). Finally, new short-form entertainment services such as TikTok and Quib ..read more
IBM Telecom, Media and Entertainment Blog
5y ago
Don’t give money to strangers!
Australians are being scammed and are losing money. Somehow when a stranger calls and says, “We’re the Tax Office, you owe us money. Pay up. With iTunes cards,” people who ordinarily perform and function well in everyday life hand over money to strangers.
What’s the trick?
Part of the conman’s trick here is to use technology to make the call more credible. The scammer tampers with the Calling Line ID so the call looks like it has come from the Australian Tax Office.
Scams have increased as more people and organisations use the internet. Scammers launch cybe ..read more
IBM Telecom, Media and Entertainment Blog
5y ago
In a hugely competitive global industry, telecom operators must balance ongoing customer satisfaction against reducing operating costs. Too often, subscale technology investments are made for meager benefits, and automation is bolted on cumbersome processes supported by decade-old systems. Worse still, automation is often implemented without revisiting the underlying customer experience or evaluating what artificial intelligence (AI) could do to improve productivity.
The telecom industry runs rife with highly manual, voluminous, repetitive and complex rule-based transactions – things such as o ..read more