Do you often go LIVE on TikTok to promote your business and host giveaways, lucky dips and spin to win? If so… you need to stop! TikTok have announced a ban on all Gamification and Gambling actions for TikTok users, especially those with a TikTok shop. This decision has raised concerns for businesses relying on promotional features like spin to win and lucky draws. Here’s everything you need to know, and some alternative ideas for TikTok LIVE shopping. Why Did TikTok Ban Spin to Win, Lucky Dips and Lucky Scoops? TikTok Shop are cracking down on their gambling, gifting and surprise-based p ..read more

On 10th April, 2023, Stripe, a popular payment processor, will be changing its pricing structure. Here is all you need to know: Transaction Fees Transaction fees for cards are categorized into regional prices and have different fees depending on card type; Standard, Premium, International and European cards. Standard UK cards will see the transaction fee increase from 1.4% to 1.5%, plus a fixed fee of £0.20. Premium UK cards, such as commercial Visa/Mastercard, will have a transaction fee increase from 1.4% to 1.9%, plus a fixed fee of £0.20. International cards issued outside the UK and ..read more

TikTok is one of the biggest developing platforms for companies to expand their business. Digital marketing is increasingly becoming more popular and users are spending more time online when finding businesses. With the amount of opportunities the app offers, it is crucial that businesses take advantage of this free network. Starting off as a user on TikTok takes time, especially for businesses trying to create their brand image and increase audiences. This blog will give the necessary information about the tools that could be used to grow your TikTok account in 2023, covering video editing ..read more

As we step into 2023, the world of how we design websites is constantly changing and adapting to new user preferences and technologies. From the increasing use of dynamic content to the evolution of Artificial Intelligence, there are plenty of interesting trends to take note of. In this blog post, we’ll take a look at some of the main website trends we expect to see this new year, and how they could impact the way we design and use websites. Whether you’re a website designer, business owner or just interested in the ever changing world of marketing, let’s dive in and take a look at our predi ..read more

As 2022 comes to an end, it’s time to start thinking about the marketing trends that will shape 2023. The world has changed massively; whether it’s economically or environmentally, which means businesses need to adapt and evolve with what’s current.  From TikTok Live shopping to user generated content, here are our predictions for what we think you should expect in 2023: Personalisation will continue to be a main focal point for marketers  Personalisation is a strategy that tailors webpages and other forms of content to an individual user’s preferences. With the amount of data avai ..read more

The TikTok Algorithm..   The For You Page, powered by the highly personalised TikTok algorithm, makes the app so compelling! We’re here to spill some of TikTok’s biggest secrets about how they keep users on the app for hours on end. What is the TikTok algorithm? The TikTok algorithm isn’t a vast minefield; in a nutshell, it’s a recommendation system that decides which videos will appear on your FYP based on your interests. It’s so personalised that these change daily based on your search and viewing preferences. Here’s how TikTok defines its algorithm: “A stream of videos ..read more

You only get one first impression..   Web design is the most accessible first impression of your company has in today’s world, it instantly impacts their perception of your brand. The most important reason for making sure you have a well-designed website is, your competitors do. To make sure you are keeping up, here are 7 essential elements your website should at least contain. 1. Solid Navigation When users access your site, they want to access information quickly and easily. If you want leads to remain on your page, you must implement a navigation that is easy for your audience to u ..read more

Our favourite UK online booking system for WordPress!   With 10 years of experience moulding and developing their online system, bookwhen is now one of the best online solutions for business looking to get the most out of their website. Due to its simplicity and ease to use the system has seen a huge growth in popularity and now serves thousands of customers, across 140 countries, in 7 different languages. Simple setup, super support One of the most obvious advantages of using bookwhen for your online booking system is how user-friendly the setup and dashboard are. The creation of ..read more

Perfecting Your Blog Posts For Sucess If you use content marketing to get more inbound leads for your business and are crafting blog posts that will help with this, it can be hard to get things started sometimes and disheartening if your efforts are not rewarded. This blog will give you valuable information on creating blog posts that will help your business get more organic leads and help your organic reach in the search engines.  [lwptoc] What Is a Blog Post? Blogging has its roots in being a personal online journal for individuals, but business owners soon saw the benefits of turnin ..read more

Our Guide To Website Fonts There are a million and one things to think about when building a website, and it’s often the little details that slip your mind. Like with most things, the tiny details can make significant impacts! Fonts are probably one of the most impactful elements of your website design, yet often the last thing to cross your mind! The fonts you use on your website should be an extension of your branding and can communicate more about your brand than words alone.  With the choice of font being a critical part of your website – how do you choose the best one? We will use t ..read more