If your law firm doesn’t have a digital marketing strategy at the moment, now is the best time to create your plan and put it in place. Believe it or not, even legal professionals can benefit from savvy online advertising campaigns developed by professionals. With that in mind, this article will take a look at five of the advantages you can expect to encounter. By the time you leave this page, there should be no doubts left in your mind about whether or not it’s worth making an investment in digital marketing this year. 1 – Lawyers can reach more potential clients There is no getting away from ..read more

The legal market has grown increasingly competitive, and lawyers who resist the trend of digital marketing and search engine optimisation risk being left behind. Despite the importance of time-honoured traditions in the law, today’s law firms also need to embrace modern digital marketing techniques to stay prominent in Google ratings and in the eyes of potential clients. Here are six ways your law firm can improve its Google ratings through effective SEO. 1. Online Reviews Can Boost Google Ratings Online reviews improve SEO for all businesses, and law firms are no exception. Reviews on&nb ..read more

Looking to unseat your competition in your next SEO campaign?  Competition online is brutal. You’re no longer just competing against the local law firms. You could be competing against regional, national or — in some cases — international players. Did you know that 33% of online traffic goes to the #1 listing in search results? The rest is unevenly distributed among the 9 1st-page listing below it. By the time it gets to the 2nd page, traffic is nearly non-existent. Where is your site ranking currently? Do you know why you can’t seem to rattle that page 1 competition despite you ..read more

If your law firm doesn’t have a digital marketing strategy at the moment, now is the best time to create your plan and put it in place. Believe it or not, even legal professionals can benefit from savvy online advertising campaigns developed by professionals. With that in mind, this article will take a look at five of the advantages you can expect to encounter. By the time you leave this page, there should be no doubts left in your mind about whether or not it’s worth making an investment in digital marketing this year. 1 – Lawyers can reach more potential clients There is no getting away from ..read more

Reputation and word of mouth still speak volumes, not to mention a stellar trial record. However, law firms still need to remain competitive in their advertising. A digital marketing plan is an absolute must for advertising and finding new clients. Digital marketing strategies evolve constantly, and a law firm needs to keep up with marketing trends to draw clients. Here is a list of key strategies that law firms should add to their marketing plans. Paid Social Advertising Like any other media platform, social media is evolving. Organic advertising has always ..read more

The legal market has grown increasingly competitive, and lawyers who resist the trend of digital marketing and search engine optimisation risk being left behind. Despite the importance of time-honoured traditions in the law, today’s law firms also need to embrace modern digital marketing techniques to stay prominent in Google ratings and in the eyes of potential clients. Here are six ways your law firm can improve its Google ratings through effective SEO. 1. Online Reviews Can Boost Google Ratings Online reviews improve SEO for all businesses, and law firms are no exception. Reviews on&nb ..read more

Every time we turn around it seems like someone new is starting to practice criminal law. The profession is extraordinarily competitive.  In an ever growing industry, it is those who have a great criminal defence marketing plan that continues to grow and grow. If you don’t have a great marketing plan for your company, you can expect to be eclipsed by your competitors. As marketing strategies change it can be difficult to understand what works today. It is important to identify what is a waste of time and money so that you can concentrate on getting results. If you’re feeling overwhelmed a ..read more

Looking to unseat your competition in your next SEO campaign?  Competition online is brutal. You’re no longer just competing against the local law firms. You could be competing against regional, national or — in some cases — international players. Did you know that 33% of online traffic goes to the #1 listing in search results? The rest is unevenly distributed among the 9 1st-page listing below it. By the time it gets to the 2nd page, traffic is nearly non-existent. Where is your site ranking currently? Do you know why you can’t seem to rattle that page 1 competition despite you ..read more

Creating content online around your legal firm is one of the easiest and simplest ways to gain leverage in the industry.  In addition to helping your businesses rank higher SEO-wise, blogging proves that you genuinely want to provide value to your potential customers in whatever way possible. This can help you establish a sense of trust with them.  Today, we will be discussing the importance of blogging and why having an active blog can help your law firm grow.  SEO and the importance of blogging  Search engine optimisation is the strategy that webmasters use to get th ..read more

Reputation and word of mouth still speak volumes, not to mention a stellar trial record. However, law firms still need to remain competitive in their advertising. A digital marketing plan is an absolute must for advertising and finding new clients. Digital marketing strategies evolve constantly, and a law firm needs to keep up with marketing trends to draw clients. Here is a list of key strategies that law firms should add to their marketing plans. Paid Social Advertising Like any other media platform, social media is evolving. Organic advertising has always ..read more