Powered by D-air® from Dainese Technology and Sized for Men and Women MILWAUKEE (April 10, 2024) – The new Harley-Davidson® Smart Vest combines comfort and style with advanced airbag protection to offer riders peace of mind. Powered by proven D-air® from Dainese Technology, the Harley-Davidson® Smart Vest is designed to instantly deploy in the event of a collision on the chest and central back area to add potential impact absorption. The Dainese D-air airbag technology is backed by more than 30 years of research. A series of sensors monitor what’s happening around the rider ..read more

America’s First Motorcycle Company Activates Sponsorship with Season’s First Owners Ride, Custom Bike Display, and Demo Rides of All-New Scout Lineup MINNEAPOLIS, MN – April 10, 2024 – Indian Motorcycle, America’s First Motorcycle Company, today announced sponsorship of the renowned Handbuilt Motorcycle Show in Austin, Texas, taking place April 12-14. In conjunction with the show, and in celebration of riding season, Indian Motorcycle will kick off its 2025 Indian Scout demo tour, host its first 2024 Rider Series owners ride, and showcase a lineup of artfully designed custom motorcycles.&nbs ..read more

Secure your spot April 2, 2024 for the world premiere of the all-new Indian Scout at indianmotorcycle.com/BornFromIcons. The post All New Indian Scout World Premiere Event appeared first on The V-Twin Blog ..read more

Limited-Edition Hydra-Glide Revival Model and Tobacco Fade Models Premiere at Daytona Bike Week MILWAUKEE (February 29, 2024) – Harley-Davidson® today revealed the latest additions to its limited-edition Harley-Davidson Icons Motorcycle Collection and the limited-run Enthusiast Motorcycle Collection, showcasing premium factory-direct custom paint and graphic treatments and paint application technology. Both collections will be displayed March 2-9 during the run of Daytona Bike Week at Harley-Davidson® Event Display Area at Daytona® International Speedway, and are also available now at author ..read more

From the Track to the Street, New FTR x RSD Super Hooligan® Inspires Riders to Unleash their Inner Hooligan – Expertly Designed with Race Graphics and Premium Performance Componentry MINNEAPOLIS, MN – FEBRUARY 20, 2024 – Indian Motorcycle, America’s First Motorcycle Company, today announced a collaboration with Roland Sands Design (RSD) ® on a limited-edition FTR. Expertly designed by Indian Motorcycle and Roland Sands®, the all-new FTR celebrates the RSD® hooligan lifestyle – a “run-what-ya-brung,” bar-banging spirit of unbridled, fearless freedom found in this style of motorcycle racing. F ..read more

Sturgis, SD – February 13, 2024 – The Sturgis Motorcycle Museum and Hall of Fame recently announced the appointment of Heidi Haro as Executive Director and four new members of the museum’s board of directors. “Heidi has tremendous energy along with expertise in delivering superb guest experiences, she’s already bringing great new ideas to her museum team,” said Board President Craig Bailey. “Heidi lives here in the Black Hills, so she knows how special this area is for motorcycle riders.” Haro has earned bachelor’s degrees in both Business Administration and Social Sciences. She was ..read more

Heavy metal rockers join 9 nights of music legends in 2024 Sturgis Rally lineup. Sturgis, SD (February 8, 2024): Buffalo Chip fans who want even more Rock ‘N’ Roll for the 2024 Sturgis Rally will get what they’re asking for with the addition of Bad Wolves. This modern hard rock powerhouse joins the lineup on Friday, Aug. 2 for the Buffalo Chip’s Official Sturgis Rally Kickoff Party. Bad Wolves brings the party and their arsenal of high-energy tunes to the Wolfman Jack Stage on opening day of the Sturgis Rally and join an impressive lineup of artists including Je ..read more

The All-New Street Glide® and Road Glide® Models Feature Exceptional Performance, Cutting-Edge Innovation, and Bold New Design Celebrating 25 Years of Custom Vehicle Operations, the CVO Lineup Expands with the Introduction of the All-New CVO Road Glide ST®, Representing the Pinnacle of Bagger Performance, and the CVO Pan America®, Fully Kitted out for Extraordinary Adventures MILWAUKEE (Jan. 24, 2024) – Harley-Davidson® today revealed four new 2024 motorcycle models ushering in a new era of touring performance, technology, and design. The all-new Street Glide® and Road Glide® models featuri ..read more

The 2024 Rusty Wallace Charity Ride will start and end at Harley-Davidson Outlaw Square and the Rocksino by Hard Rock Deadwood on the final Friday of the Sturgis Rally – Aug. 9, 2024 Sturgis, SD (January 18, 2024): The Sturgis Buffalo Chip is moving the 6th annual Rusty Wallace Charity Ride to Historic Deadwood, SD and moving to the final Friday of the Sturgis Rally. Since 2019, the Rusty Wallace Ride has given participants the opportunity to ride and raise money for charity alongside NASCAR Hall of Famer and former Sprint Cup Series Champion Rusty Wallace and o ..read more

My Indian Chieftain still reigns supreme in my garage. Its low rumble echoes through my soul, the steady heartbeat of countless highway miles and sun-drenched adventures. But as any true rider knows, the call of the open road can sometimes whisper in a different tune. This time, it arrived on three wheels and wore a battle cry of a triple-cylinder engine – the 2021 Yamaha MT-09. Confession time, my Indian Chieftain companions: I added the MT-09 (Ugly Betty) to my stable. No betrayal here, just a thirst for a new flavor of asphalt adventures. Would I miss the chrome-clad confidence of my India ..read more