THE WHAT? L’Oreal USA has announced the appointment of Silvia Galfo as President, L’Oreal Luxe. Galfo succeeds Megan Grant and will report to David Greenberg, CEO, L’Oreal USA. THE DETAILS Galfo’s LinkedIn profile reveals she joined L’Oreal in 2000, leaving for senior roles at David Yurman and Revlon before re-joining the French beauty giant in 2020 as General Manager, Armani Beauty. She was promoted to Chief Growth Officer in July 2023. According to a report published by WWD, Grant’s future plans have not been disclosed. THE WHY? Greenberg told WWD, “Silvia brings a long and impressive track ..read more

THE WHAT? Allergan Aesthetics is inviting consumers to put themselves forward as the next face of its Botox and Juvederm brands. Existing patients and those considering aesthetic treatment can apply for a chance to be included in future campaigns. THE DETAILS The company is partnering with Cosmetic Executive Women, Black Beauty Roster, Latinas in Beauty and the Black Beauty Club to promote the open casting to their members. Content from these campaigns will include personal testimonials, before and after treatment videos and imagery. THE WHY?  Jasson Gilmore, Senior Vice President, U.S. A ..read more

THE WHAT? Saks has launched the Saks Media Network, a tech-driven program designed to help brands reach the e-commerce platform’s customer base through digital advertising throughout the shopping journey. THE DETAILS Brands will be able to boost their revenue on Saks.com through sponsored product ads and on-site display banners. An in-house media team will leverage customized strategies to help brand partners drive business, matching their specific goals with opportunities supported by comprehensive reporting and insights. THE WHY? Kristin Maa, Senior Vice President, Growth, Saks, explains, “W ..read more

THE WHAT? La Mer has named Jay Chou as its latest ambassador. The singer, dubbed the ‘King of Mandopop’ by his fans, is the Lauder-owned, luxury skin care brand’s first male ambassador. THE DETAILS According to a report published by WWD, Chou’s first campaign for the brand will feature the Treatment Lotion. Chou said in a statement, per WWD, “La Mer’s skin philosophy really resonates with me. I believe that youth is not fleeting; it’s timeless. With La Mer, the youthful energy of skin can be recharged. I am so excited to partner with La Mer and celebrate the brand’s belief that self care is fo ..read more

THE WHAT? Anastasia Beverly Hills is opening the doors of a pop-up in New York this weekend. The space is designed to showcase the brand’s latest launch, hybrid skin care-makeup product, Beauty Balm. THE DETAILS According to a report published by WWD, the space is designed to resemble an art gallery and will host shade matching sessions, as well as encourage product testing as well as sell exclusive merchandise such as sweatshirts, make-up bags and hats. THE WHY? Plans to bring the pop-up to Berlin this summer to coincide with the European launch of Beauty Balm, WWD reports. Claudia Soare, Pre ..read more

THE WHAT? Primark has announced that it will expand its Click + Collect service to all stores in Great Britain by the end of 2025 following a successful 18-month trial. The retailer will begin to roll out Click + Collect across all 184 stores in England, Scotland and Wales later this year. THE DETAILS Primark will also add new categories and products to its Click + Collect offer, including men’s and selected home and lifestyle products and ranges. THE WHY? Primark’s adjusted operating profit rose 46 percent to £508 million in the 24 weeks to March 2, 2024, according to a report published by Re ..read more

THE WHAT? BASF has agreed to buy 49 percent of Vattenfall’s Nordlicht 1 and 2 wind farms for an undisclosed sum. The Nordlicht wind project is being built in the German North Sea without state subsidies and boasts a total installed capacity of 1.6 gigawatts – Vattenfall’s largest offshore wind farm to date. THE DETAILS Vattenfall is responsible for developing and constructing the Nordlicht sites and intends to use its share of future electricity generation to supply customers in Germany with fossil-free electricity. BASF will use its 49 percent share of electricity to supply its chemical produ ..read more

THE WHAT? Kao is aiming to achieve plastic packaging net zero waste by 2040 and negative waste by 2050 for plastic containers used and discharged in its business activities. The J-beauty manufacturer will reduce plastics used in its business activities as much as possible and then recycle plastic waste generated in society. THE DETAILS In 2023, the company ushered in a series of packaging innovations, which will see its fossil-based plastic use peak by 2030 and be phased out entirely by 2050. In 2023, for example, Kao launched Attack Zero Perfect Stick, a laundry detergent packaged in a pouch ..read more

THE WHAT? The Estee Lauder Companies (ELC) has announced a partnership with Strategic Materials (SMI) to advance packaging sustainability. The duo has completed a multi-year study to identify ways to enhance recyclability of cosmetic glass packaging and the availability of recycled materials. THE DETAILS ELC and SMI have collaborated on in-depth testing of more than 200 glass beauty containers and packages to better understand the barriers to recyclability presented by luxury decorations, colors and formats and explore potential solutions. The results will be published within the next few week ..read more

THE WHAT? Kiko Milano is marking the launch of series three of popular Netflix period drama, Bridgerton with a new limited edition collection, Kiko x Bridgerton. The range is said to bring Regency-era refinement to life. THE DETAILS The collection comprises eight products spanning face, eye and lip categories featuring colour blocking, winged liner and pearl and crystal accents. THE WHY? Simone Dominici, CEO Kiko Milano, “We are immensely proud of creating this premium collection, inspired by the compelling series of Bridgerton. It’s a dream for Kiko Mil ..read more