Did you know that Pinterest works VERY differently than any other social media platform? That’s because it’s not even really social media! It’s a SEARCH ENGINE! ⁣ Like all search engines (Google, Bing, etc.) Pinterest relies on keywords and keyword phrases to match users with what they are looking for. Easy enough when you are a casual Pinterest user, just type what you want in the search bar and go! But what about when you are using Pinterest as a business or blogger and YOU are the one putting the content up? How does SEO work for you to get the right eyes on your content ..read more

Pinterest released a new feature this past week – TRENDS! This new tool is going to be a game changer for bloggers and businesses using Pinterest strategically to get more traffic to their sites. Found at trends.pinterest.com, the new feature uses data from the previous year to show general search volume trends for whatever search terms you input. Be aware however, the graphs show search term ranking on an index of 0-100, NOT by exact search volumes. So how can a blogger or business benefit from this new tool? How can we use the information given? Search for a single keyword phrase ..read more

If you’ve been around for a while, you probably know about the resource library. (If you don’t know about it, you should totally go check it out!) And if you know about the resource library, you know that I try to release a new “resource” each month – be that a video tutorial or a new list of board ideas or a new pack of pin templates… I’ve been a bit behind this year getting new things added, because I’ve been struggling a bit with the hosting platform for the library. Thinkific is nice, don’t get me wrong, but it’s a bit cumbersome to have yet ANOTHER place you have to bookmark and remembe ..read more