Low-Cost Strategies for Growing Your Small Business
WomensNet | Grants for Women
by wnn_admin
1d ago
Many small business owners are working to grow their companies, or to expand, or to “scale.” Making their business bigger is the natural next step for many entrepreneurs and founders once the venture is up and running. But unless your business is generating wads of cash, scaling it can prove challenging. As we so often hear, “It takes money to make money.” With more customers comes a need for more products or services, more space to store raw materials or house employees, and systems to keep things running smoothly. The first step, however, is building a solid and expanding customer base. Fort ..read more
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10 Artificial Intelligence Tools that Can Help Entrepreneurs Be More Productive
WomensNet | Grants for Women
by wnn_admin
1w ago
Since ChatGPT came on the scene in late 2022, we’ve been hearing a lot more about artificial intelligence (AI). We’ve been told this technology will transform our work, from what we do to how, when, and where. It is already disrupting whole industries. The potential is there for AI to handle mundane, repeatable tasks so that humans can focus on more complex issues. Although AI is still evolving, it has already affected how many of us do our jobs and run our businesses. The tools that currently exist are helping business owners perform tasks faster so that they can be more productive by instead ..read more
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5 SEO Basics to Improve Your Website’s Google Rank
WomensNet | Grants for Women
by wnn_admin
3w ago
When WomensNet surveyed its community in late 2023 about the biggest business challenges, we learned that search engine optimization (SEO) was a topic many women business owners wanted help with. That made sense to us because 53.3% of all website traffic comes from online searches, and 93% of that traffic is through Google, reports Arefs.  Investing time and energy in SEO can yield substantial results. Although there have been books written on the topic, we picked the top 5 things you can do to quickly improve the results you’re achieving from SEO.  Even a few tweaks to your website ..read more
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How to Get the Most out of Trade Show Attendance
WomensNet | Grants for Women
by wnn_admin
1M ago
With cost estimates for exhibiting at national industry trade shows as high as $40,000-$60,000, small businesses may wonder if they can even afford to participate in such events. After factoring in the cost to design, build, and ship a show booth, plus marketing materials and equipment, exhibition fees, labor, and accommodations, making trade show participation pay off may seem almost impossible.  And yet there are some industries where one trade show can generate enough sales to keep a business busy all year. It is for that reason that all small businesses should at least explore how the ..read more
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24 Start Up Business Grants for Women
WomensNet | Grants for Women
by wnn_admin
2M ago
There are more than 14 million women-owned businesses in the US as of 2024. Those 14 million companies account for 40% of all businesses, according to Forbes.  The number of women-owned ventures is also rising faster than businesses owned by other types of owners. According to the 2024 Wells Fargo Impact of Women-Owned Business Report, between 2019 and 2023, the number of women-owned companies increased at nearly double the rate of those owned by men. Between 2022 and 2023, the rate of growth was 4.5X male-owned businesses.  Despite the growing numbers and economic impact — women-own ..read more
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Making it happen: Advice from a Skilled Trade Winner
WomensNet | Grants for Women
by am_admin
2M ago
Would you like to learn how our past grant recipients continue to succeed… despite the challenges of women-owned businesses? Maybe you’re up against similar challenges and can glean a gem or two! We’d like to reintroduce you to Leah Baum, with Paint Baum, our 2022 Skilled Trades winner. — What do you wish you had known when your business was less than 2 years old? Get ready for a learning curve ball to be thrown in your face.  Remember what Mandela said, “I never lose, I either win or I learn” and be prepared to never stop learning. Get a line of credit, and save during your upswin ..read more
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6 Ways to Improve Your Website’s Performance
WomensNet | Grants for Women
by wnn_admin
3M ago
We all know that the look and feel of websites change over time. The design and aesthetic of business websites evolve and shift and unless you’re paying close attention, you might not notice when the appearance and functionality of what is considered the “standard” website is completely different from a year or two ago. Suddenly you may wonder if your company’s website looks outdated or old. Of course, you don’t want to appear behind the times, but what do you need to do to bring it into 2024? Many women business owners are asking this same question: how do you improve your website’s performan ..read more
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October 2023 Amber Grant Finalists
WomensNet | Grants for Women
by am_admin
4M ago
We’re delighted to share with you 5 finalists for the $10,000 October Amber Grant. The recipient will become the eleventh qualifier for our 2023 year-end Amber Grant ($25,000). We’ll announce the business selected to receive the $10,000 grant by November 23rd. As always, each of the runners-up will earn $1,000 in grant funds. Note: The $10,000 Amber Grant continues to run monthly in 2023. If you’d like to apply in support of your women-owned business, you can fill out an application. In November, an additional grant of $10,000 will be awarded to a women-owned business in Technology. Finally, a ..read more
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Creating a Profitable Black Friday Sales Offer
WomensNet | Grants for Women
by wnn_admin
4M ago
Whether you are a fan of Black Friday shopping or not, billions of dollars in sales are transacted on the Friday after Thanksgiving each year. In 2022, between Black Friday and Cyber Monday, $20.4 billion was spent.  Part of the reason for the huge spike is that some buyers hold off on purchases until Black Friday in the hopes of getting a great deal. An estimated 47% of people buy something on Black Friday that they had wanted “for a while” and end up purchasing at a discount, according to Tidio. Although retail sales are the biggest beneficiaries of all that spending, with clothing, jew ..read more
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How to Better Secure Your Business from Theft
WomensNet | Grants for Women
by wnn_admin
5M ago
News that Target, Whole Foods, and Nordstrom are closing some stores in 2023 due to increasing incidents of theft underscores how expensive crime can be.  The cost to companies is in the billions of dollars collectively, the U.S. Department of Commerce says. But if major corporations are retreating due to the negative impact theft is having on their businesses, imagine the impact theft has on smaller businesses without the cash reserves or financial resources larger organizations do. So, what can you do to protect your company from crime? Although nothing is ever foolproof, there are some ..read more
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