The Three Biggest Lessons From 12 Years Of Blogging
Rethinking Business Communications Blog
by Lucille Ossai
1d ago
In this month back in 2012, I impulsively wrote my first article on my BlackBerry device and then published it on this blog. I’ve told this blog’s origin story many times in the last 12 years—not only for those who hadn’t heard it. I routinely share the story for my benefit, to remind me of how far I’ve come and to motivate me to stay the course. As I take stock of the achievements of this blog, I reflect on how blogging every month for 12 years has sharpened my skills. Therefore, to encourage you in your writing journey, below are the three biggest lessons I’ve learned: #1:  Sharpene ..read more
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Three Non-Negotiable Points To Address When Writing To Clinch An MBA Scholarship
Rethinking Business Communications Blog
by Lucille Ossai
1M ago
“Hello, Lucille”, began Ms P, a colleague from the MBA department of the globally ranked business school where I worked part-time.  From experience, I knew a request was imminent, so I braced myself for another task to be completed under tight constraints. “We’d like you to take a look at the personal statements of some MBA students who applied for scholarships and let us know what you think”, Ms P explained, paused, and then continued, “We have our opinions, but we’d like your objective thoughts since you’re the communications expert”. I sighed and asked clarifying questions. Seven st ..read more
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5 Reasons You Should Speak Your Way To Incredible Opportunities
Rethinking Business Communications Blog
by Lucille Ossai
2M ago
Speaking in public— without coercion—doesn’t come naturally to me. As a classic introvert, I prefer to be left alone to formulate and process my thoughts. Shying away from speaking doesn’t mean that I don’t have great ideas to share. It means I’d rather blog about those great ideas, write them on social media or even post them in my siblings’ WhatsApp group. In my book Influence and Thrive, I narrated my journey into business communications and explained that I stumbled upon this fascinating field by accident. After over 20 years in the field, I’m a business communications blogger, author ..read more
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The Top 8 Posts Of 2023 To Catapult Your Communication Skills
Rethinking Business Communications Blog
by Lucille Ossai
3M ago
In 2023, I was again reminded that some evergreen practices for refining your communication skills remain…evergreen. I was fortunate to have done it all during the year: lectured at a double-accredited, globally ranked business school facilitated communication sessions for executive MBA participants delivered seminars for public and private sector clients participated in a fireside chat with the CEO of a global nonprofit sat as a judge in an MBA mini-keynote competition conducted a three-month one-on-one coaching programme for an ambitious female executive in the oil indust ..read more
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The 4 Cs Of Captivating Presentations
Rethinking Business Communications Blog
by Lucille Ossai
4M ago
It happened again this quarter. Two key speaking activities excite me every year: the MBA mini-keynote competition and the industry report presentations. I spend considerable time coaching the MBA students of a globally ranked African business school for both programmes. And this year is no different. For the mini-keynote competition, I was scheduled to coach participants from the business school where I worked part-time alongside MBA students from other reputable business schools in Africa. The shortlisted nine contestants were required to deliver their presentations, while I offered feedb ..read more
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How To Deliver Brilliant Communication Programmes For Young Professionals
Rethinking Business Communications Blog
by Lucille Ossai
5M ago
I nodded with satisfaction as I reviewed the schedule for my training programme. The client was a renowned company in the oil and gas industry in the country. I’d been allocated four consecutive communication sessions to deliver for the company, culminating in a day-long programme. I designed the sessions and whittled down the topics to nonverbal communication, interpersonal communication, and email writing. The participants were 91 sharp graduate trainees enrolled in a short training programme at a globally ranked business school in Africa. And I was honoured to join other esteemed faculty ..read more
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The 3 Ps Of Persuasive Writing To Trigger Results
Rethinking Business Communications Blog
by Lucille Ossai
7M ago
Recently, I graded a new batch of writing assignments that executive MBA participants at a globally ranked business school had submitted during one of my writing workshops. I had set a daunting assignment for the executives: They were entrepreneurs who needed to email one of two globally respected billionaires to introduce an innovative product or service. They were to request an investment of x million in exchange for 20% equity in their companies. But there was more. Participants were given 30 minutes to write the 100-word cold email in class but could reference supporting documents/furth ..read more
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Effective Communication: Four Practical Ways To Connect With International Professionals
Rethinking Business Communications Blog
by Lucille Ossai
9M ago
A few weeks ago at the annual Vibe Summit, powered by World Commerce & Contracting, I was honoured to be a keynote speaker. My session was a fireside chat with Sally Guyer, the global CEO of the organisation. I was invited to participate in the event in December 2022. And over the months that followed, I had email discussions about the structure my talk would take. Closer to the time, I then met Sally via Zoom to discuss the content and flow of the event. It was my first time at the Vibe Summit, and although it was a fully virtual event, the level of preparation was top-notch. The organ ..read more
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Ten Hard Truths About Excellent Public Speaking That No One Told You—Until Now
Rethinking Business Communications Blog
by Lucille Ossai
11M ago
Mr U popped into my office to discuss how he could improve his communication skills. He’d emailed me to request an appointment, so we agreed on a convenient day. At the appointed time, Mr U arrived, dressed appropriately in a business suit and polished shoes, the standard attire of full-time male MBA students of the globally ranked business school in Africa where I worked part-time. After the pleasantries, I asked how I could help. He needed advice on improving his communication skills. He’d come across my profile, he explained, and since I was a ‘communication expert’, he decided to reach ..read more
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Ten Hard Truths About Superb Business Writing That No One Told You—Until Now
Rethinking Business Communications Blog
by Lucille Ossai
1y ago
This month marks eleven years since I first whipped out my BlackBerry device and wrote my first blog article. I didn’t have a choice. Some divine prompting ordered: ‘Write!’, and I did. And so the Rethinking Business Communications Blog was born. At that time, blogging was the rage. Savvy content creators, riding on the popularity of the blogging trend, began monetizing their entertainment and news blogs to live the ‘easy’ life. I resisted the pressure. I wanted a ‘clean’ experience for viewers. Therefore, I didn’t advertise on my blog. I also ensured the site was free from popups. I was de ..read more
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