In our most recent issue of the AMPlified magazine, we included a section called Pitching, Events, Mailers, and Round-Ups with Amanda Mitchell. In this section we asked Amanda, a Brooklyn-based writer, a series of questions relating to best pitching practices, mailers, events, and her general opinions. About Amanda For over 6 years, Amanda Mitchell has been a Brooklyn-based writer with bylines at Refinery29, Allure, Marie Claire, Byrdie, and more. Her work exists at the apex of pop culture, beauty, and fashion. Recently, she’s also taken a step towards launching her own company soignée nyc; dr ..read more

Fashion meets function in a seamless combination of style and performance with the introduction of the Merrell x Sweaty Betty hiking capsule collection. Featuring footwear, apparel, and accessories, this collaboration embodies the spirit of strength, self-care, and sisterhood, introducing a new era of connecting with the outdoors. On Wednesday, March 20th, the excitement unfolded at the iconic Condé Nast headquarters in New York City’s One World Trade Center. Sister brands Merrell and Sweaty Betty took over The Bar on the 35th Floor, transforming it into a pop-up showroom. Select editors, invi ..read more

Welcome to our AMP3 Trend Watch where we uncover the latest buzz in fashion, beauty, spirits, tech, travel, and beyond. Our trend watch discusses everything that is shaping culture today on the media landscape and making headlines. From TikTok trends to the latest news in fashion, we cover it all. As a boutique NYC-based public relations agency we understand the importance of keeping up with the latest trends and media news. We hope to provide an accessible resource, through our Trend Watch blogs, for others to do the same! Fashion Western Fashion ..read more

Fashion meets function in a seamless combination of style and performance with the introduction of the Merrell x Sweaty Betty hiking capsule collection. Featuring footwear, apparel, and accessories, this collaboration embodies the spirit of strength, self-care, and sisterhood, introducing a new era of connecting with the outdoors. On Wednesday, March 20th, the excitement unfolded at the iconic Condé Nast headquarters in New York City’s One World Trade Center. Sister brands Merrell and Sweaty Betty took over The Bar on the 35th Floor, transforming it into a pop-up showroom. Select editors, invi ..read more

Keep reading for our AMP3 Trend Watch where we uncover the latest buzz in fashion, beauty, spirits, tech, travel, and beyond. From haute couture to the latest beauty trends, discover what’s making waves and shaping culture today on the media landscape. Fashion Trends at the Oscars: Emma Stone’s Louis Vuitton gown revived peplum, setting a new fashion trend. Structured and defined dresses dominated the red carpet, demonstrating the quiet luxury look. Floating dress straps, as seen on Emily Blunt and Florence Pugh, became a standout feature. Achieve the quiet luxury look with these sophisticated ..read more

Diverse Clients, Diverse Strategies: The NYC media landscape is a melting pot of styles, cultures, and personalities. Working with different clients has taught me the importance of tailoring public relations strategies to meet the unique needs of each brand. Flexibility in approach is key when dealing with different fashion, beauty, luxury, tech, wine and spirits, and lifestyle clients who all have different objectives in mind.  I could be writing a skincare related pitch one hour and creating a media list for one of our footwear clients the next. Being able to adapt your skills, based on ..read more

AMP3 PR has had our fair share of exciting Celebrity and V.I.P placements in 2024 so far. This week’s blog will highlight a few recent ones involving our iconic fashion client Wrangler. These incredible placements have scored Wrangler exposure in lyric videos, ad campaigns, the Super Bowl performance, and more! Gwen Stefani Starting off with a bang, Gwen Stefani was photographed and filmed in the Wrangler + STAUD Jumpsuit in the Dark Rinse wash. She is seen sporting this adorable Wrangler one piece on the cover of her new single with husband Blake Shelton as well as in the lyric video. Gwen is ..read more

CAMP3’s New Look: We originally launched #CAMP3 as an annual complimentary public relations bootcamp designed to mentor college students studying PR, Marketing, and Communications and entering our field. Embracing innovation and a desire to make knowledge accessible to all, we are thrilled to announce the evolution of #CAMP3. This year, we’re taking a leap into the digital realm by launching the CAMP3 biweekly series on Instagram and LinkedIn. Our goal is to provide real-time, free knowledge to a global audience, breaking down barriers and making mentorship accessible to aspiring professionals ..read more

The Event The curtains have fallen on the much-anticipated Trinchero Napa Valley Launch Event, and what a day it was! Nestled in the heart of Napa Valley, the event occurred on February 13th, 2024, from 4:30 pm to 7:30 pm. Here’s a recap of the highlights from this unforgettable event. As our California based influencers and media began to arrive, they were welcomed by AMP3 PR at the beautiful entrance of the Tasting Room. This event celebrated the launch of Trinchero Napa Valley’s six new wines to their portfolio, and shared the rich history of how the winery came to be! The event featured a ..read more

This Fall 2023, CAT Footwear hosted a press & influencer showroom event to showcase a variety of collections including hero products, upcoming SS24 launches, a new collab style, etc. We utilized the Wolverine Worldwide showroom in NYC and had various vendors partake in the event, including a claw machine filled with CAT-branded goodies, a caricature artist who drew attendees wearing CAT Footwear and hard hats, mannequins displaying ways to style some CAT Footwear (in addition to some other CAT items), and passed hor d’oeuvres and drinks including a speciality cocktail done with our liquor ..read more