Is Snapchat app marketing worth it at the moment?
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
Snapchat has become one of the fastest growing social media apps on the planet. Currently, millions of Snapchat users connect with their friends with photos and short videos via Snapchat every day. Snapchat is unique because the photos and videos that users share with their friends are deleted shortly after they’ve been sent. This gives … The post Is Snapchat app marketing worth it at the moment? appeared first on App Marketing Agentur ..read more
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Top Reasons Users Download Apps in 2017
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
What drives a user to download an app? By looking at top performing apps and existing metrics, it’s surprisingly easy to map out exactly what reasons drive users to download apps in 2017. In this article, we explain the biggest factors to drive an app install within the app store and how you can use … The post Top Reasons Users Download Apps in 2017 appeared first on App Marketing Agentur ..read more
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Is Influencer Marketing working for app promotion?
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
In this article, we discuss the benefits provided by using influencer marketing for app promotion. We also look at what constitutes as influencer marketing and what pitfalls companies should avoid when reaching out to influencers. What is Influencer Marketing? As the name suggests, influencer marketing is a type of marketing campaign that puts focus on … The post Is Influencer Marketing working for app promotion? appeared first on App Marketing Agentur ..read more
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Data Driven App Marketing – Best Practices
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
As more data and analytics become available, the opportunity for data driven app marketing campaigns is growing. What exactly is data driven marketing, and what are the best practices your company can use to lean the available data in your favour? We’ll be discussing the best practices for using data driven app marketing in the … The post Data Driven App Marketing – Best Practices appeared first on App Marketing Agentur ..read more
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Increase User Retention Rate in Your App – 5 Rules for 2017
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
If you’re able to increase the user retention rate in your app, your in-app revenues could positively explode. Whilst acquiring new users is important too, retaining your existing users is both cheaper and will help increase your rankings in app store search results. In this article, we’ll be sharing five of the best rules to stick … The post Increase User Retention Rate in Your App – 5 Rules for 2017 appeared first on App Marketing Agentur ..read more
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Black Hat App Store Optimisation – The Good, the Bad and the Ugly
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
App store optimisation is the first thing any app developer will need to understand if they’re ever to see their app perform well in the app stores. There are dozens of methods available to pull out better app store results, but as the competition has become fiercer, many app developers and app marketers have found … The post Black Hat App Store Optimisation – The Good, the Bad and the Ugly appeared first on App Marketing Agentur ..read more
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How to Improve Your Mobile Commerce Strategy in 10 Steps [Infographic]
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
Mobile commerce is one of the fastest growing consumer shopping trends at the moment, brought by the explosion in smartphone sales over the last few years. Recent research shows that m-commerce is going to continue strong growth in the future and retail businesses who have already developed a long-term mobile commerce strategy have profited from … The post How to Improve Your Mobile Commerce Strategy in 10 Steps [Infographic] appeared first on App Marketing Agentur ..read more
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4 Ways App Promotion Agencies Can Still Improve
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
This article originally appeared on AppsFlyer. Three years ago app promotion agencies still had it easy. There were “barely” a million apps in the app stores and mobile marketers could make do with just running cost-per-install campaigns to push apps to the top charts. It was quantity over quality and everybody was happy. The app … The post 4 Ways App Promotion Agencies Can Still Improve appeared first on App Marketing Agentur ..read more
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9 Mobile Performance Marketing Tips for 2017
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
As user targeting and tracking technologies become increasingly sophisticated, the relevance of mobile performance marketing also increases. Well optimised performance campaigns can drive new installs or sales without the need to pay super high CPC and CPI rates, allowing advertisers to increase revenues in a measurable and risk-free way. Mobile already accounts for 44% of digital advertising … The post 9 Mobile Performance Marketing Tips for 2017 appeared first on App Marketing Agentur ..read more
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My job at AMA – Richard
Weever Media | App Marketing Blog & Mobile Marketing Blog
by Richard Buettner
3y ago
Richard Buettner, Managing Director. Q: How did you come to App Marketing Agentur and what is your background? A: I founded it back in 2013 as a sister company of Weever Media Ltd based in London. After 10 years in London where I worked for companies like IBM, Microsoft and Yahoo and building up two start-ups … The post My job at AMA – Richard appeared first on App Marketing Agentur ..read more
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