Founder’s Note : This is part of a series of articles about the theory and herbs of the Tang ye jing. The enthusiasm and scholarly integrity of the author – regular contributor Joshua Park, DSOM, LAc – will make this a thought provoking and engaging read that we hope you’ll share with friends and colleagues. Joshua is eager to hear your feedback, either here on the site or on our Facebook page. Introduction / Zhishi / Dandouchi / Shaoyao / Wuweizi / Shanyao Huangqin / Huanglian / Baizhu 味苦皆屬水，地黃為之主，黃芩為木，黃連為火，白術為土，竹葉為水。 All bitter belongs to water, for it is governed by Dihuang, and Huangqin ..read more

In this podcast, I’m flying solo and talking about social media for acupuncturists. The marketing world is confusing and, for some, quite overwhelming. No question gets brought up more in my classes and my email inbox than whether social media works for getting acupuncture patients, and how to manage it all. So, here, I hit on most of the high notes relating to the big three, Facebook, Twitter and Instagram. I discuss… The basics you should consider before getting started The consideration of time and opportunity costs in social media How social media makes you FEEL and why that matters, espec ..read more

In this episode, I welcome Allison Jacob of Earth Sea Acupuncture in Waterbury, Vermont (which I erroneously called Virginia at first – forgive me!). Like me, she practices in a relatively more rural area, and a lot of what we discuss revolves around that topic. How do you find patients in a rural area? How is acupuncture received outside the big cities? What’s marketing like when BNI isn’t available and social media may be less of a preferred mode of communication? Allison also shared her love for her new clinic space, and we discussed how important esthetics are to the sense of calm and cent ..read more

Through some serendipity and some hard decisions, I’m finding myself with just a little more time on my hands than usual. My clinical practice is soaring, the business is reaching a nice momentum point, and I’m stepping out of University teaching. With my daughter out of the house and doing well on her own, and no major family crises dominating my attention – things are looking clearer than ever! What’s more, I’m a pretty simple guy. I don’t have many hobbies, I’ve no interest in acquiring any, and I don’t do many of the things that most people would consider leisure activities. So, this free ..read more

It’s another re-release of an old Deepest Health podcast episode. I even kept the original intro/outro music intact for that extra ring of authenticity (and less work for me!) This one has some pretty major audio quality challenges, but the content is strong. Here, Z’ev and I talk more about the profession at large, rather than just aspects of acupuncture business, but that’s all part of Whole Life Practice. I like this podcast particularly for the history of the early acupuncture profession in the US that Z’ev can uniquely share. I feel we don’t hear enough from the elders of our medicine tha ..read more

In this episode of the podcast, I was fortunate to talk with Z’ev Rosenberg, author, teacher and very busy Chinese medicine practitioner. Z’ev practices out of his home in San Diego, and because many students ask me about home-based practice, we focused quite a bit on how that works for him. However, we also discussed insurance billing (and why he doesn’t do it), keeping in balance as a busy practitioner and the meaning of Whole Life Practitioner for patients. Z’ev has a lot of great things going on in his professional life, so I wanted to share some links to some of those projects here. Watch ..read more

This is a special, significantly longer, episode of the WLP podcast. As I’m interviewing practitioners about their business and professional lives, I’ll be re-releasing any interviews I’ve done with them in the past as well. Since many of these interviews do touch on the business side of acupuncture practice, it seemed a shame to let them waste away in the dustbin of Internet history. So, here you have another interview with Dr. Neal Sivula, DVM of Dancing Paws Animal Wellness. In the interview we do talk a bit about the basic premise of acupuncture and Chinese herbalism for non-human animals ..read more