The business value of CX Crack the code to profitable CX A Customer Experience (CX) program with business impact isn’t a nice-to-have. It’s a must-have. But not every program is built that way.  But when you deliver CX with tangible change, you create opportunities for more: more growth, more retention, more revenue, and more profit ..read more

How Forsta technology led to shorter surveys with fewer errors in a single-page format ..read more

An introduction to dynamic questions What are dynamic questions? Dynamic is a word we use often in marketing and business—it signifies change, activity and progress. In the market research world, dynamic questions and elements push progress by providing a graphical and interactive way for researchers to capture respondent data in online surveys. Instead of using ..read more

Develop and deliver insights to maximize customer and brand experience ..read more

The ultimate guide to Customer Experience strategy 7 secrets at a glance How to optimise your customer experience strategy – the 7 secrets   What is a customer experience strategy?  It’s where you lay out how you’re going to make every single customer experience with your organization the best it can be.   This customer experience strategy ..read more

Unlocking data for Yonder Data Solutions’ clients Tools used Deck creation Data repository Cross tabulation Infographic dashboards PowerPoint catch reporting  Yonder Data Solutions’ clients were clamoring for new, better ways to see and play with their data. Only one platform was up to the task. The challenge How to visualize and analyze? Yonder Data Solutions’ clients were data experts ..read more

Giving eBay the human touch Tools used We gave eBay a way of combining hard data with face-to-face discussions. So they could relate better to the real people behind their sellers, bidders and buyers. The challenge How do you compete with the might of Amazon as a massive online market place? eBay knew customer experience was the key, but ..read more

Arming the arts in a global crisis Tools used Survey design Cross tabs modules When Covid-19 struck, museums, galleries, and performance spaces needed vital audience info to navigate the crisis. Forsta stepped up to help. The challenge When nothing’s normal When Covid-19 struck, the arts went into freefall. Venues shut. Audiences evaporated. No one knew ..read more

When the planet needs data, GlobeScan and Forsta unite Tools used How our software helped global insights and advisory consultancy GlobeScan deliver their knowledge faster than ever. The challenge Rising above the menial GlobeScan’s reporting process was weighed down. They had third parties to pay and control for quality. Revisions to manually input if clients wanted specific data ..read more

Tapping into text analytics for stand-out customer experience Tools used Survey design and distribution  Tailored operational dashboards   Strategic reporting views   Action management and alerting   Advanced text analytics  Industrial and electronics distributor RS Components wanted to position itself as the first choice for its customers. To do so, RS Components needed to shift to a customer-centric ..read more