Email marketing has undergone some fairly dramatic changes in the past 10 years, both from a strategic... The post Personalising emails using dynamic content appeared first on Enabler | Email Software ..read more

The Graphics Interchange Format or GIF (although some people say ‘JIF’), turned the big 3-0 this year... The post Quick Guide to GIFs In Emails appeared first on Enabler | Email Software ..read more

Unfortunately, not all of your subscribers will engage with the emails you send them. The average office worker receives 121 emails a day, making inboxes a competitive environment for you to be seen. A couple of reasons why some people might not engage or open your emails include; content, frequency/time of sends and your subject […] The post Re-activate less engaged subscribers appeared first on Enabler | Email Software ..read more

Half the battle of any email campaign is managing to grab your audience’s attention with engaging content... The post Get the most out of your calls to action appeared first on Enabler | Email Software ..read more

Plug in, crank the dial and listen up, as we take a look at the power of Google’s new AMP for Email... The post AMP up or down? appeared first on Enabler | Email Software ..read more

When it comes to emails, us marketers are always striving to get the most ‘bang for our buck’ from our email... The post Five things you didn’t know you could do with Enabler appeared first on Enabler | Email Software ..read more

Do you want to learn more about your audience and enhance the quality of your data?... The post Seven tips for writing great email surveys appeared first on Enabler | Email Software ..read more

Email marketing has been and will continue to be one of the most effective marketing tools... The post Five must-know email marketing stats appeared first on Enabler | Email Software ..read more

Video may have killed the radio star, but it’s certainly alive and kicking in email. You probably already know this... The post Quick guide to videos in emails appeared first on Enabler | Email Software ..read more

Is it a bird? Is it a plane? No it’s Kinetic Email! “Kinetic email… what’s that?” we hear you say... The post The kinetic hero appeared first on Enabler | Email Software ..read more