5 Key Qualities of a Strong Social Media Strategy
Votigo Social Media Marketing & Promotions Blog
by Stacey Wonder
3y ago
Due to its rising popularity, social media has already become a powerful tool for the business of any industry to connect and interact with its audience. According to recent research, social media accounts for over 34% of the time people spend on the Internet, which stimulates more and more stores and brands to go online for the audience to widen and increase their awareness. That is why social media strategy is now a crucial part of digital marketing. In this article, we will analyze the key points of applying the social media marketing strategy to the business and provide you with some usefu ..read more
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6 Social Media Contest Ideas to Engage Your Audience
Votigo Social Media Marketing & Promotions Blog
by Alyse Falk
3y ago
How do you keep your audience engaged on social media? Running social media contests is a great way to boost your brand online and increase engagement. In fact, social media contests have the potential to generate thousands of entries and reach millions of people. We’ve gathered six social media contest ideas to help you keep your audience interested and engaged. #1 Create an exciting hook Your hook must be exciting and intriguing enough to get your audience on board. However, before you rush to choose your hook, it’s crucial to choose the prize first. The award can consist of a pre-paid vaca ..read more
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Thinking about running a holiday sweepstakes? Read this first
Votigo Social Media Marketing & Promotions Blog
by Jim
3y ago
Stockings hung with care on the fireplace mantel… Gingerbread towels added to your kitchen decor…. Holiday trimmings added right down to Christmas pillows… The holiday season has a lot of unforeseen expenses. That’s why so many people during this time of year are open to opportunities to offset some costs or, at the very least, for a few free goodies. There is a definite reason why Black Friday and Cyber Monday deals are so popular. It’s also the reason why so many companies choose to run sweepstakes (otherwise known as giveaways) this time of year. As a sweepstakes management company, we lik ..read more
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Votigo, Inc. Completes Acquisition of US Sweepstakes & Fulfillment Co.
Votigo Social Media Marketing & Promotions Blog
by Jim
3y ago
Company now offers the most comprehensive contest and sweepstakes software and administration services in the industry. Boulder, co November 4, 2020 Votigo, Inc., the complete social media marketing and promotions company, today announced the acquisition of US Sweepstakes & Fulfillment Co., an industry leader in sweepstakes administration since 1988. Together the two companies develop and manage contests and sweepstakes for some of the most prestigious brands in the world. US Sweepstakes & Fulfillment Co. is now a wholly-owned subsidiary of Votigo, Inc. and will continue to operate a ..read more
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6 Key Steps to a Run Successful Social Media Contest!
Votigo Social Media Marketing & Promotions Blog
by Stacey Wonder
3y ago
Did you know that running a social media contest is an amazing way to increase engagement and boost your brand online? In fact, over 70% of companies use some sort of gamification or contest in their engagement strategy. Social media contests are so popular because of their potential to reach millions of users and generate thousands of entries. We’ve gathered a list of the most common reasons why social media contests fail. In addition, you’ll find advice and step-by-step instruction on how to prevent your contest from failing. Why do social media contests fail? Reason #1 Prize isn’t worth par ..read more
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10 Laws of a Converting Social Media Strategy
Votigo Social Media Marketing & Promotions Blog
by Jen Drumm
5y ago
Using social media for your business can help to elevate your audience and customer base. With more than two billion people using Facebook, Instagram, Twitter and other platforms, you can achieve some serious exposure and therefore increase the chance to succeed. Beginners in social media marketing often find the task of converting the audience daunting. Of course, there are numerous factors that influence the outcome of a social media strategy, such as experience. Lack of previous experience with social media audiences can result in some challenges. This article is here to ensure that these c ..read more
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