Is the New Administration Really a Threat to Pharma?
World of DTC Marketing
by Richard Meyer
13h ago
The announcement that President-elect Donald Trump has chosen Robert F. Kennedy Jr. as his pick for Health and […] The post Is the New Administration Really a Threat to Pharma? appeared first on World of DTC Marketing ..read more
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DTC Advertising: Sparking Patient-Doctor Conversations
World of DTC Marketing
by Richard Meyer
1d ago
While insurance constraints limit the direct effect of DTC advertising on prescription behavior, it still holds value as […] The post DTC Advertising: Sparking Patient-Doctor Conversations appeared first on World of DTC Marketing ..read more
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Future of Pharma DTC Marketing: Navigating FDA Changes
World of DTC Marketing
by Richard Meyer
3d ago
As the FDA evolves its regulations to address modern healthcare and pharmaceutical marketing challenges, pharma direct-to-consumer (DTC) advertising […] The post Future of Pharma DTC Marketing: Navigating FDA Changes appeared first on World of DTC Marketing ..read more
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Medical Community Reacts to Kennedy’s HHS Nomination
World of DTC Marketing
by Richard Meyer
3d ago
The recent nomination of Robert F. Kennedy Jr. as Secretary of Health and Human Services has ignited a […] The post Medical Community Reacts to Kennedy’s HHS Nomination appeared first on World of DTC Marketing ..read more
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Drug Pricing & FDA Policies Under Trump: What to Expect
World of DTC Marketing
by Richard Meyer
3d ago
As we look ahead to the possibility of another Trump administration, stakeholders in the pharmaceutical industry are evaluating […] The post Drug Pricing & FDA Policies Under Trump: What to Expect appeared first on World of DTC Marketing ..read more
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Robert F. Kennedy Jr.’s Challenge to Vaccine Protections
World of DTC Marketing
by Richard Meyer
3d ago
For decades, vaccine manufacturers in the United States have operated with a unique layer of legal protection. This […] The post Robert F. Kennedy Jr.’s Challenge to Vaccine Protections appeared first on World of DTC Marketing ..read more
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Kennedy’s Appointment: A Risk to Public Health
World of DTC Marketing
by Richard Meyer
6d ago
In a surprising and irresponsible move, President-elect Donald Trump has appointed Robert F. Kennedy Jr. to head the […] The post Kennedy’s Appointment: A Risk to Public Health appeared first on World of DTC Marketing ..read more
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Optimizing Digital Experience in Healthcare
World of DTC Marketing
by Richard Meyer
1w ago
Patients, healthcare providers, and consumers increasingly rely on digital resources for medical and pharmaceutical information, so optimizing the […] The post Optimizing Digital Experience in Healthcare appeared first on World of DTC Marketing ..read more
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Why The FDA’s New Leadership Threatens Public Safety
World of DTC Marketing
by Richard Meyer
1w ago
The Food and Drug Administration (FDA) is indispensable in protecting public health and overseeing the safety and efficacy […] The post Why The FDA’s New Leadership Threatens Public Safety appeared first on World of DTC Marketing ..read more
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Why Biotech Companies Fail: Lessons for CEOs
World of DTC Marketing
by Richard Meyer
1w ago
We’re seeing an alarming increase in the number of failed biotech companies. While the biotechnology industry holds enormous […] The post Why Biotech Companies Fail: Lessons for CEOs appeared first on World of DTC Marketing ..read more
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